Why does incontinence continue to lag behind many other key healthcare conditions, despite being a massive public health issue? There is a vast literature base that informs us that incontinence can affect men, women and children at any age, and that even slight incontinence can have a severe impact on quality of life for individuals and carers.

Sharon Eustice is a Nurse Consultant at the Bladder and Bowel Specialist Service, Truro, Cornwall